Meet the Founder
Terrence Nickelson
Founder & CEO of Goby Homes
2025 NAR Innovator of the Year
Meet the Founder
Terrence Nickelson brings over a decade of real estate experience combined with a strong technical foundation as a software engineer. After experiencing firsthand the complexity and friction that often derail transactions, he saw a clear opportunity to build something better.
That vision became Goby Homes — an award-winning platform that gives agents the tools to protect every deal by eliminating delays and blind spots through real-time visibility, clear communication, and coordinated alignment.
Under Terrence's leadership, Goby Homes has been accepted into prestigious programs like Techstars and Equity Angels. In 2025, Goby Homes received the NAR Innovation of the Year Award and the NFHA Innovation Impact Award for Housing and Financial Services Solutions, recognizing its role in advancing equitable homeownership.
Terrence's work is not only reshaping how deals get done — it's redefining how everyone involved in a transaction collaborates to ensure successful outcomes.
Why We Built Goby Homes
"To transform real estate transactions from complex, friction-filled processes into seamless, transparent experiences that protect every deal and empower every participant."
Every year in the U.S., nearly a quarter of a million deals fall through — that's over 760 failed transactions a day! This represents a tremendous loss of value, trust, and time. Furthermore, over 570,000 deals experience critical delays, putting them at risk of collapse.
Despite countless tools available, transactions still fall apart because key information gets missed, roles and responsibilities are unclear, and real-time transparency is almost nonexistent. Without a shared source of accountability, confusion builds, leading to friction, a poor client experience, and ultimately, fallout.
Goby Homes was built to fix this. We strategically designed the platform to bring alignment, real-time visibility, and structured collaboration to every transaction. By embedding compliance, clarifying roles, and surfacing risks early, we reduce delays, eliminate blind spots, and help more deals reach the closing table faster and with confidence.